
Sauvage is a men’s perfume from the fashion house Dior. It was launched in 2015 and quickly became a global bestseller. The perfume is known for its fresh and virile scent, composed of Calabrian bergamot, Sichuan pepper and ambroxan.
The story of Sauvage
Sauvage was created by perfumer François Demachy. Demachy wanted to create a fragrance that would capture the essence of wild masculinity. He chose citrus notes to represent freshness and dynamism, spicy notes to represent virility and woody notes to represent depth.
The smell of Savage
Sauvage opens with notes of Calabrian bergamot, an Italian bergamot with fresh and tangy notes. The heart of the perfume is composed of Sichuan pepper, a spice with spicy and woody notes. The base of the perfume is composed of ambroxan, a synthetic molecule with woody and amber notes.
Variations of Sauvage
In addition to the original Eau de Toilette, Sauvage also exists in several variations, including:
Sauvage Eau de Parfum: a more concentrated version of the original perfume.
Sauvage Parfum: an even more concentrated version of the original perfume.
Sauvage Elixir: a very concentrated version of the original perfume.
Sauvage EDT Intense: a more intense version of the original Eau de Toilette.
Sauvage Dior and marketing
Sauvage was a commercial success thanks to an aggressive marketing campaign. The campaign was led by visionary director Jean-Baptiste Mondino and featured world-renowned actors and models, including Johnny Depp, Charlize Theron and Rihanna.
Sauvage Dior and popular culture
Sauvage has become a symbol of modern masculinity. Perfume is often associated with images of virility, freedom and adventure.
Conclusion
Sauvage is an iconic men’s fragrance that has appealed to a wide audience. The perfume is known for its fresh, manly scent, bold marketing, and association with popular culture.